Dr Jeffrey Koh

Associate Professor @ Singapore Institute of Technology & Business, Communication, and Design Head @ Design Factory

Dr Jeffrey advances HCD+ by integrating design, technology, and interdisciplinary research to shape the future of innovation. He explores the intersection of AI, extended reality (XR), and human-computer interaction to enhance learning and creative experiences. With a background spanning academia, industry, and entrepreneurship, Jeffrey applies design thinking to solve real-world challenges, from urban planning to digital storytelling. His work aligns with HCD+ by fostering inclusive, human-centric solutions that leverage emerging technologies for meaningful societal impact.